Analytics: The Role Of Data In Digital Marketing

Digital transformation of any modern business requires quality data not just any data. The three key success factors for any good business which helps it to grow with correct digital marketing drive are

Machine Learning – Introduction to Reinforcement Learning

Reinforcement Learning (RL) – A more general form of machine learning than supervised learning or unsupervised learning. It learns from interaction with the environment to achieve a goal or simply learns from reward (positive adjustment) and punishments (negative adjustment). This learning is inspired by behaviourism phycology. Point to note here is, there is nothing […]