Telecom subscribers are getting smarter (so it’s not only the handset which is getting smarter haan!!!), demanding more and more and, at the same time many new players are entering the marketplace. To compete in this environment, operators have to not only maintain but also grow their part of the new value chain to gain loyal customers and adding new blended services which are ridding on their investment/infrastructure made during all those times.
Accessibility is a critical success factor for any service. The role of informal institutions in providing financial services to the members of the community, and concludes by highlighting the opportunities these are present for formal financial service providers but in order to ensure accessibility of banking services, a bank has to have a wide branch network of fully branded brick and mortar marble banking halls with all the necessary security systems. The set up costs of these are so high and to recoup the same, the bank has to pass on the cost to the ultimate consumer.
SMS – As on SMS is a part of Mobile VAS services. In long run, this will become simply a service enabler though VAS will either vanish or change its definition completely from its current state. The current scenario is different though as the GSM operators of teleservices […]